Travis Scott Teases Cactus Jack Drop With New Campaign Starring Ye & The Rappers’ Kids
Published on May 14, 2024
Travis Scott is up to something with Ye — the artist formerly known as Kanye West — as the “Praise God” collaborators starred in an ad for Cactus Jack’s upcoming sneaker release.
La Flame delivered a pair of teasers on Thursday (May 9) for the Nike Cactus Jack 1 T-Rexx, which comes in colorways of Dark Mocha and University Red.
One clip features different angles of Ye’s face and tattoos while he softly sings in the background. “YE AND THE JACK @gabrielomoses,” Scott captioned the clip. Ye’s Vultures running mate Ty Dolla $ign hopped into the comment section with a pair of black hearts.
Scott then followed-up with an adorable clip starring his children Stormi and Aire hanging out with two of their cousins — Ye’s youngest kids, Chicago and Psalm. “THE FAM FOR THE JACKS,” the rapper wrote.
UTOPIA standout “My Eyes” provides the soundtrack as the four youngsters play around and draw on the walls. Scott made sure their outfits were on point — rocking Cactus Jack apparel including the fresh Nike Cactus Jack 1 sneakers.
Fans will have their chance to shop the Cactus Jack 1’s on Friday (May 10) when the pair of signature kicks release on Scott’s website.
As for the music, West and Ty Dolla $ign are still preparing for the arrival of Vultures 2, which remains without a release date after last week’s May 3 scheduled release came and went with no music or announcements.
Scott is coming off the release of his UTOPIA blockbuster in August 2023, which topped the Billboard 200 with 496,000 album sales in the first week.
He’ll be heading back outside for the European leg of the Circus Maximus Tour this summer. The 12-show run will kick off on June 28 in the Netherlands and include dates in Poland, Switzerland, France, Belgium, the U.K., Czech Republic and Italy.
